Healthline Media joins forces with The Digital Health Coalition and Klick Health, providing health marketers with a foundation from which to build effective cross-cultural marketing strategies. Listen in as we share insights gleaned from early adopters and proven success stories. You will:
Gain necessary vocabulary and language for essential conversations around cross-cultural marketing.
Hear from leaders in cross-cultural marketing on how to create a business case internally and collaborate successfully externally.
Consider necessary ways to apply existing tools and data sets to more effectively communicate with a diverse audience.
Experts behind the conversation:
Bella De Soriano, MPH, Public Health Integrity Manager, Medical Affairs, Healthline Media
Bianca Jay, Senior Director, Marketing, Aurinia Pharmaceuticals
Kristin Tolbert, Director, Cross-Cultural Marketing, Klick Health
Brendan McHenry, SVP, Strategy, Healthline Media
Christine Franklin, Executive Director, The DHC Group
Amy Gómez, SVP, Diversity Strategy, Klick Health