Future of Wellness

Today, people recognize the exciting potential for wellness innovations in their lives. With fresh audiences interested in these technologies, the time is right to bring well-being to more people.

Get the need-to-know on well-being

Understand consumer attitudes toward nutrition, sleep, mental health, and fitness innovations, view today and tomorrow’s hottest technologies, and get insights into often-overlooked audiences.

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In our August 2021 survey we learned that many people believe in wellness technologies — that they can improve physical and mental health, boost their quality of life, keep them motivated, and more.

In key wellness categories of nutrition, fitness, sleep, and mental health, we discovered the most popular technologies today, where interest is highest for future innovations, and what consumers are looking for from brands.

When we look at race, income level, location, age, and other demographic factors, we find that interest levels often exceed today’s adoption rates — suggesting new, enthusiastic audiences are ready to try these innovations. Let’s change the narrative and bring well-being to all.

Read the results of our survey of 2,102 U.S. consumers to understand the evolving state of wellness today and what’s shaping the future.

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SOURCE: Healthline Media and Op4G (Opinions for Good) conducted an online survey, fielding 2,102 respondents in August 2021. Data was weighted to ensure the data is representative of the general U.S. population ages 18+.

Healthline's consumer tentpole program TRANSFORM: Future of Health explores innovations and visionaries shaping what’s next in health and wellness, including topics such as meditation technologies, virtual care options, and advanced AI.

Discover more about the Future of Health today!

Future of Wellness

Get the need-to-know on well-being

What We've Learned

The future of wellness is bright

Exciting innovations top the list

It’s time for a wider definition of wellness

Download our Future of Wellness report

Explore the Future of Health